Our Company     Team Total     Customer Support     Our Manufacturers     Total News     Product Knowledge     Request Information     Contact Us     FAQ     Industry Links     Site Map     Home		Lawn & Garden by the Numbers A State of the Industry Report $39.635 BILLION: Total value of the do-it-yourself gardening and landscaping business in the U.S., according to the National Gardening Association (2002-2003). How many of these dollars are you getting through your current Lawn & Garden product offering? 85 MILLION: Number of US Households with at least one person with a green thumb, according to the National Gardening Association. In fact, this number continues to grow as Baby Boomers age and increasingly discover the joys of gardening and yard work. Most industry experts agree that Lawn & Garden is one of the most dynamic categories in the entire do-it-yourself Market and consistent annual growth is expected well into the new century! 25 MILLION: Acres of green lawn in the United States, roughly an area equivalent to the size of the State of Pennsylvania. That's a lot of turf—and a lot of turf needs a lot of fertilizer. Here is another number related to lawns: 4 (as in four steps). Most lawn care experts agree that a four-step fertilizer program containing Crabgrass Preventer, Weed & Feed, Lawn Fertilizer and Winterizer can help your customers achieve spectacular results and a healthy lawn. This means repeat business! Fertilizer is typically the first major purchase of the lawn & garden selling season; thus, it can impact greatly how your customers perceive not only your Lawn & Garden Department, but also your entire store! 360: Typical yield, in pounds, from a well cared-for 400 square-foot mixed vegetable garden, according to the National Gardening Association. That’s a lot of seed, soil, tools and pest controls. 2004 was a horrible year for insects across the country, with major infestations in many areas of the country causing panic because of the spread of disease. This next year promises more of the same, especially with major insecticides (such as Dursban and Diazinon) now off the market. 300: Number of calories burned by an hour’s worth of weeding in the garden, the equivalent of walking or bicycling at a moderate pace. The message: Gardening is healthy! Be sure you offer your customers those products that will make them get the most from their workout. $466: Average annual amount spent per household on gardening supplies. How much do your customers spend in your store on lawn & garden? OTHER FACTS: Lawn & Garden was the fastest growing department of the last decade (1990s) for Hardware Stores and Home Centers. Most Hardware Stores and Home Centers expect this to be their fastest growing category this year (2004) and well into next year. Lawn & Garden is the second most common department DIY retailers expect to remodel this year. 16% of Sales Floor and 17% of Net Sales are related to Lawn & Garden (highest of ANY category stocked). SOURCES: National Gardening Survey (2002-2003), DIY Retailing magazine. Are you losing sales because you don’t carry plants, bagged goods or other key lawn and garden products in your product mix? We can help... To find out more, browse around or contact us today...
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